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江苏科技信息 ›› 2016, Vol. 33 ›› Issue (13): 67-70.doi: 10.3969/j.issn.1004-7530.2016.13.005

• 论文 • 上一篇    下一篇

传统电商模式下专业市场改造升级的新方向探索

黄珈, 吴雨迎, 陈和, 池海文   

  1. 广东外语外贸大学,广东广州,510006
  • 出版日期:2016-05-05 发布日期:2016-05-05

Exploration on the New Direction of the Transformation and Upgrade of Professional Market Based on the Traditional Business Mode

Huang Jia, Wu Yuying, Chen He, Chi Haiwen   

  • Online:2016-05-05 Published:2016-05-05

摘要： 文章首先描述了经过传统电子商务模式改造升级后的专业市场的现状与存在的问题，然后引出了新型的电子商务模式———O2O模式，并阐述它的优点，最后深入探讨如何利用它的优点让传统专业市场能够更好地进行改造升级，适应现代经济的发展趋势，提出具体的改造升级建议与对策。

关键词: 传统专业市场, O2O模式, 改造升级

Abstract: The article first describes present situation and the existing problems of the professional market after traditional e-commerce model upgrade, and then raises the new e-commerce model, O2O mode, and explains its advantages, finally discusses how to make use of its advantages to traditional professional market, and tries to adapt them to the trend of the development of modern economy, and puts forward specific suggestions and countermeasures of its upgrading.