江苏省科技期刊可视化阅读平台

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江苏科技信息 ›› 2019, Vol. 36 ›› Issue (6): 63-67.doi: 10.1004-7530/2019-36-6-63

• 科教研究 • 上一篇    下一篇

创新创业文化在留学生群体中的传播研究——以温州大学城为例

许青,卢丽影   

  1. 温州大学 人文学院,浙江 温州 325200
  • 出版日期:2019-02-28 发布日期:2019-07-09
  • 作者简介:许青（1977— ）,女,湖南长沙人,讲师,硕士;研究方向：语言教育与文化。
  • 基金资助:
    2017年浙江省大学生科技创新活动计划暨新苗人才计划项目,2018年温州大学精品在线开放课程《中国文化概论》阶段性研究结果(项目编号：2017R426034)

Study on the communication of innovation and entrepreneurship cultural communication among overseas students: a case study of Wenzhou University Town

Qing Xu,Liying Lu   

  1. College of Humanities,Wenzhou University, Wenzhou 325200, China
  • Online:2019-02-28 Published:2019-07-09

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摘要：

“一带一路”的第5年,来华留学生数量逐年增多,在“双创”的全球大背景下,越来越多的留学生选择了温州这座创新创业氛围浓厚的城市。本课题以温州大学城为例,调查创新创业文化在留学生中的传播现状,分析留学生认知需求和社会支撑之间存在的矛盾,从传播者、传播内容、传播方式和途径4个维度探讨如何促进温州创新创业文化的传播,在提高留学生文化适应水平的同时,构建温州地域文化形象,帮助温州地域文化“走出去”。

关键词: 创新创业文化, 跨文化交际, 留学生, 地域文化

Abstract:

In the past five years of the Belt and Road Initiative, the number of overseas students in China has increased steadily. In the global context of innovation and entrepreneurship, more and more international students have chosen to study in Wenzhou, a city with a strong innovation and entrepreneurial atmosphere. The paper takes Wenzhou as an example to study the current innovation and entrepreneurship culture among the international students and analyze the contradictions between the cognitive needs of foreign students and social supports, and promote the spread of Wenzhou’s regional culture from the four dimensions of communicators, contents, modes of communication and approaches. While improving the cultural adaptability of foreign students, the paper facilitates to shape Wenzhou’s regional cultural image and helps the export of Wenzhou’s regional culture.

Key words: innovation entrepreneurship culture, cross-cultural communication, overseas students, regional culture

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