江苏科技信息 ›› 2015, Vol. 32 ›› Issue (5): 26-28.doi: 10.3969/j.issn.1004-7530.2015.05.025

• 论文 • 上一篇    下一篇

利用微信平台开展高校基层学生工作研究

刘思佳   

  1. 南京大学外国语学院,江苏南京,210000
  • 出版日期:2015-02-15 发布日期:2015-02-15

Research on the Application of Wechat Public Platform in College Students Work

Liu Sijia   

  • Online:2015-02-15 Published:2015-02-15

摘要: 微信的出现,对高校基层共青团开展工作具有重要的现实意义和实践价值。文章从微信公众平台的传播特点出发,分析微信时代共青团工作的特点与难点,通过对微信公众平台在基层共青团开展工作过程中的优势、劣势与面临机遇、挑战的分析,提出其具体实施的路径,以促进基层共青团工作的开展。

Abstract: The appearance of “Wechat”, has important practical significance for the basic work of Communist Youth League in universities. By analysing the characteristics of “Wechat”, using “swot” method to study the application of “Wechat” in Communist Youth League, this article proposes several implementation measures, in order to promote the basic work of Chinese Communist Youth League.